Meta is bringing Poke on Facebook back from the dead, but was it ever killed?


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Recently, Neowin spotted a very old feature on Facebook, Poke on Facebook. As per the Tech Crunch report, Meta, Facebook’s parent company, is the reason behind it.

Pokes have been a part of Facebook since the platform’s inception in 2004 when it was only available to limited regions. Also, in 2012, Facebook introduced a standalone Pokes app for iOS, which was discontinued just after 15 months in 2013.

The feature was fun for those who liked to tease their friends, but it was also annoying for many users. Eventually, the feature didn’t remain popular, but it was never dead. It was not easy to find anymore, and you might not have the exact URL for years.

Now, Meta is trying to regain its traction with new changes and improvements introduced to the platform. One significant UI change was displaying the Poke button when searching for existing friends.

According to this Facebook post by Meta, the Poke feature is attention again:

THE POKE IS HAVING A MOMENT. There’s been a 13x spike in poking on Facebook in the past month.

So, be honest: who’s poking who?

The younger generation, the people between 18 to 29 years, are mostly responsible for the surge.

Have you ever used Poke in its glory years, and what are your thoughts on the revival of this feature? Share your opinions with our readers in the comments section below.



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